A Minimum Viable Product (MVP) is an initial version of a product with essential features to validate its value proposition in the market. Developing it in 90 days requires a strategic, agile, and well-defined approach. In this article, we’ll outline the key steps to achieve success.

Step 1: Define the Problem and Solution (Week 1-2)

Before starting development, it’s essential to answer these questions:

• What problem does your product solve?

• Who is your target user?

• What is your unique value proposition?

Conducting a quick market study will help validate that there is demand for your solution.

Step 2: Plan Key Features (Week 3-4)

Your MVP should focus on the essential features needed to solve users’ problems. To define them:

1. Prioritize features using the MoSCoW methodology (Must Have, Should Have, Could Have, Won’t Have).

2. Design a basic user experience with wireframes or prototypes.

Step 3: Agile MVP Development (Week 5-10)

Use Lean Startup and Scrum methodologies to speed up the process:

• Break development into weekly sprints.

• Implement only what is necessary for users to test the product.

• Use scalable technologies and rapid development tools like No-Code/Low-Code, if needed.

Step 4: Testing and Adjustments (Week 11-12)

Before launching, test the MVP with a small group of users to gather feedback. Evaluate:

• Usability and user experience

• Technical issues and bugs

• User satisfaction with the solution

Step 5: Launch and Market Validation

Release your MVP and track key metrics:

✅ Conversion rate

✅ User retention

✅ Qualitative feedback

If the results are positive, you can move forward with a more robust version. If there are areas for improvement, adjust and iterate quickly.

Conclusion

Building an MVP in 90 days is possible with a well-structured and agile approach. The key is to validate your idea with minimal effort and refine it based on real feedback.

Ready to launch your MVP? Get started today!

By Alejandro Ciallella